Calcutta Excessive Court docket restrains HUL from utilizing ‘Glow & Good-looking’ mark in huge win for rival Emami

With the wonder phase nearly on hearth and the market measurement being enormous in India within the males’s phase, income and revenue progress drove most client magnificence and life-style oriented corporations to leap onto the bandwagon of promoting merchandise that sought to reinforce seems and pores and skin tones. The bounce was comprehensible because the earnings had been positively not ephemeral. Nevertheless, fierce rivalries broke out over the character of the products and these even spanned the names of merchandise. And one of many greatest battles was fought between HUL and Emami Ltd that finally ended up touchdown within the Calcutta Excessive Court docket the place issues look to have taken a flip with the choice being rendered.

Calcutta HC Ruling

The Calcutta Excessive Court docket, in its ruling, has barred Hindustan Unilever Ltd (HUL) from utilizing the ‘Glow & Good-looking’ mark for its males’s care merchandise, in a case that was filed by Emami Ltd.

Court docket’s Choice

The excessive courtroom has gone to the extent of setting a deadline, granting HUL only a month to adjust to the order handed on 9 April.

HUL’s Response

Nevertheless, issues might take one other flip because the HUL spokesperson stated his firm was reviewing the order and was planning applicable motion in response to the injunction issued by the Calcutta HC.

Background to the Dispute

A dispute arose in 2020 between Emami and HUL when the latter rebranded its males’s equity cream to ‘Glow & Good-looking’. This was fairly related, if not precisely related, to Emami’s older ‘Truthful & Good-looking’ model, forcing it to take a stand in opposition to its bitter rival.

Allegations and Authorized Evaluation

Emami alleged infringement of its rights by asserting that ‘Glow & Good-looking’ is nearly just like its registered mark. After years of attempting, Emami lastly managed to get a choice in favour of its stance.

In accordance with the courtroom, Glow and Good-looking’ is deceptively just like the petitioner’s registered mark.” It went on so as to add, “Being a previous consumer and the primary within the males’s equity cream phase, the adoption and use of the mark ‘Glow and Good-looking’ is due to this fact deceptive and misleading,” revealed Mint in a report.